November 19th, 2009 | Posted in Affiliate Marketing, CPA, Personal | by Michael Hobach
I've been sitting back working on a new project here – I'll be sharing it with you shortly, but right now lets talk about making some money NOW!
If you are on my lists you know that I've been promoting several systems.
Have you had a chance to download your personal copy yet?
Have you read through the material and watched the videos yet?
Have you implemented your first affiliate presell site yet?
WHY NOT?
Below is a screen capture of the ClickBank account that I am using to capture my commissions as I start building this part of my business. Click on the graphic to open a popup with the full-sized image…

This account shows almost $600.00 paid out for just 2 affiliate promotions that I have setup as described in Google Sniper. I set these up a little over a month ago. Actually there is about $1,000 earned, however ClickBank holds the funds to make sure that there are no cancellations. Can you do this? I'll bet you can – if you JUST DO IT!
BTW - the new system by Michael Jones – The Affiliate Code – will also get you started. Actually, TAC has a bit more detail in the videos and system information that gives you more options. Options are good!
Important Note – I've got one site that I setup in the tattoo niche that seems to be overlooked by Google. Now this isn't unusual, and it is important that you realize that not everything that you put out there WILL be evaluated by the search engines. Actually, I can't get Google to crawl this site for the last 4 weeks! Oh well – I'll keep it going and eventually Google will crawl it – or index the current pages.
One more thing – Commission Junction surprise!
I also setup a simple CPA offer through my Commission Junction account. I logged in today to find that I had $80.00 deposited into my bank account from this offer – I do have a small site (page) tied to this, and it is starting to generate some $$. You can't expect everything to happen at once – but these small positive accomplishments will only lead to more and more of the same. Eventually this too will be generating a good six figures!
Now realize that I'm not here to teach you how all of this works! The sytems/programs that I'm promoting are excellent in the way that they explain what you need to know to get started. It might be too much to expect that they explain everything – really! There is no way that one Internet Marketing program can cover everything! I will continue to purchase these programs as each one gives me some good information – something that I maybe didn't have before.
Keep learning and seeking out information to add to your knowledge base.
To your continued success…
Michael Hobach
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October 22nd, 2009 | Posted in Affiliate Marketing | by Michael Hobach
Here is a concept… Setup a lot of little things that each generate a small amount each on their own!
What do you get?
I read through the Google Sniper (yes I bought it!) and I've set up a couple of new sites. Each are promoting products on Clickbank. I've already generated $500 through one site and $200 through another – in less than one month.
I had to purchase domain names and setup hosting, but I have everything in place to do that easily and quickly.
I did just a little bit of research as George explains – actually I started by researching the HOTEST products on Clcikbank and then researched the niches that they belong to. I was able to come up with a couple of 'OK' domain names – meaning that they weren't absolutely the best, but they would work. It didn't take much and it didn't cost me anything but my time to do the research.
My Question is - Why do so many want a lot of money from just one thing when they can certainly have a little bit of money from a lot of things?
You see, if I take these sites that make even $200/mo and just keep doing the research, and adding more and more… and more… before very long I could have 20 sites doing this…
20 x $200 = $4,000 per month ( $48,000/yr)
50 x $200 = $10,000 per month ( $120,000/yr)
100 x $200 = $20,000 per month ( $240,000/yr)
Note: Most products earn the promoting affiliate $35 – $60 per sale – meaning 4 to 6 sales per month to earn just $200 per month.
From the questions that I'm receiving via Email and through this site, I would believe that maybe this concept isn't acceptable as a business model. I think that it is the perfect business model!
Here's why this is important…
Remember in an earlier post I told you that I had been working in just one niche? And that niche pretty much went away – well at least from the standpoint of buying customers… Don't put all of your eggs in one basket – you will have a lot of broken eggs should that basket be dropped.
To be honest with you this 'program' or 'system' is so simple, and once you've done a couple it's even easier… why wouldn't one give it a try?!?!
There is no Pay Per Click (PPC) or any other advertising expense. What are the real costs? For the most part it's just your time and brain power – sorry you do need to be able to think to make this work.
Remember that it doesn't happen over night!
To your continued success,
Michael Hobach
P.S. – I just lauched another site – Gurus Exposed (http://GurusExposed.com ) – by the time you get to this there should be the first review posted there.
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October 9th, 2009 | Posted in General, Personal | by Michael Hobach
My entire life I have worked hard and done more than my share. In 1995, as I've mentioned before, I started my own ISP business. I have never worked so hard – and I've promised myself that I wouldn't do that again! It wasn't the hard work so much as the commitment of my time.
In 2001 I moved away from the office – I used to live within 10 minutes of the office and datacenter. My time was always being eaten up by the business. I moved to more than 30 minutes from the office and started to pull back – my son was now in charge… well he had the responsibility at least.
I slowly pulled away from the day to day business and started looking at some things that would give me some freedom. You see working for yourself doesn't always mean that you have freedom to do a lot of fun things!
I did take a lot of vacations during the early 2000's – mostly to Florida where I bought a timeshare. BTW – don't ever do this! If you have cash to pay for one of these things like I did then put the money into a condo or some other property. My opinion at this point of course.
In 2004 I dove head first into something that has always been an interest of mine – Real Estate! Yep – I figured out how to flip properties with a single back-to-back closing. I was encouraged to write an e-book and all I will say is that the rest is history!
I've written a number of e-books for the Real Estate niche – and between 2004 and 2007 I made a really good living on these books and marketing to this niche. I also went through a divorce at the same time and my energy was not focused at all from time to time. I did enjoy the automatic income and the easy life.
You see, there are a lot of ways to make money online. The main point and something you need to really realize – you must set a course and never look back. My books, training, and other online services made me a good chunk of change – actually, I was enjoying online sales in excess of $100k per year just from the sales of my books. In 2008 that dropped to about $30k per year because of the economy and the Real Estate market. Most 'wannabes' just couldn't see how this could work.
Well I can tell you that I've flipped a number of properties for myself and I've overseen a bunch more. On average I would pocket about $19k per transaction. Not too bad considering I just did all of the leg work and thinking…
That's all gone now – I've pretty much pulled out of the Real Estate market niche. I still work on simple projects and maintain several web sites. Actually you can see the part of my collection of my books that still applies to the market today at http://ShortSaleBooks.com – the sales keep coming in, but I can't pay the bills with sales from this one niche.
Over the last couple of years I've worked to get my life back together and to get a better focus on what I was doing – I still earn a good living online, but I'm working to diversify. You see while Real Estate and the RE niche provided a good income for a number of years, it wasn't my real passion. And because the RE niche was a really hot niche at the time – a lot of 'buyers' – it made me a lot of money… I ignored my first rule – diversification.
So what is my real passion? The technology that runs the Internet of course!
I've been involved in technology my entire life – I love to see web sites come to life and I love to see them rise to the top of the search engines. This is where I live…
Now I'm finding a lot of little niches where I can apply what I know – it's working. And I'm going to share some of this with you here on this site so stay tuned.
Here's something interesting – did you know that the tattoo niche is hot but not many marketers are participating… hmmm… I see an opportunity. Let me do some research!
No I don't have any tattoos and I don't know anything about tattoos… although I have dated several women with tattoos…
To your continued success…
Michael Hobach
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October 9th, 2009 | Posted in | by Michael Hobach
Your company makes the best product of its kind in the world. You know this and are sure of it. Considering that fact, you see no real reason to put a lot of money into marketing. You are convinced the product will speak for itself.
Do not fool yourself. You could, in fact, have the best, most affordable, highest performing product of its type on the entire planet and still not make a single sale. If you do not take the time to talk up your product and market it to people, they simply will not buy. People have to be sold on an item to actually make the purchase. It is that simple.
Marketing is an imperative expense for any successful business. While there are many types of marketing that can pay off, some efforts will show bigger results than others. Even if your product does speak for itself to an extent and you gain word of mouth and referral advertising from customers as a result, it is still vital to back this up with constant reminders.
Stop for a moment to think about companies that have become known and trusted on an international level with their products and services. People instantly recognize their logos, their products and even their packaging schemes without the need for further marketing. Still, these companies continue to run television and radio commercials, they buy newspaper and magazine advertisements and they might even sponsor very public events. They know they have to remain in the public eye to stay on top of their game. Even if they have reached the level of being the best of the best in regard to sales, they will not ease up on marketing.
The biggest companies in the country or even across the planet may not even offer the highest quality products for the price, but they get the business nonetheless thanks to the advertising efforts they employ.
Why is this so?
It often boils down to the fact that the world’s biggest companies have learned a few marketing secrets that you may not know about. While standard marketing efforts will produce good results, they generally will not propel a product to the pinnacle of its industry. Extremely successful companies run marketing campaigns that go well beyond the standard and they use techniques you and your marketers might not be aware of.
What is it that successful companies and their marketers know that you might not?
It all comes down to how marketing efforts reach out to consumers. Great campaigns not only sell products, they also sell emotions, speak to people on a subconscious level and even compel them to buy using the techniques of influence. While the television commercials and magazine advertisements used by the business elite might look reasonably similar to the ones you have considered, their efforts tend to reach people on a different level and they continue to do so through reinforcing campaigns.
It is possible to make sales without employing marketing campaigns. If you want to see your business really succeed, however, advertising will be a must. To enjoy even greater success, it pays to delve into the secrets that the big boys know and you might have overlooked.
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October 9th, 2009 | Posted in | by Michael Hobach
Your company offers the best product or service of its kind in your industry. Its prices also happen to trump all comers. Tons of money is dumped each year into advertising and marketing yet your sales have not taken off. Meanwhile, your competition is enjoying a boon that is unbelievable.
What are you doing wrong?
Chances are it has nothing to do with your product, service or the pricing involved. The likely culprit for your sluggish returns is found in how your marketing is handled. Even if you are spending a lot of money and really getting the word out there, it may not pay off. If your message does not reach customers the right way, your gains may only be modest at best.
Take a look at the competition and see how it is getting the word out about a product or service. Look beyond the actual frequency of campaigns or the vehicles that are used. Pay attention to the substance, style and presentation of the advertising.
There is a very good chance that your competition has succeeded in reaching out to customers on an emotional or subconscious level where you have not. If the competition is using marketing techniques that speak to customers, so to say, it will not necessarily matter that you have better pricing and better products to offer. They will make the sale every time. Your traditional marketing techniques might improve your sales, but they will not produce the skyrocketing results your competition is enjoying.
So, why is it that emotions are so important in marketing?
When customers are appealed to on an emotional level, they will respond even if they do not necessarily mean to. People simply gravitate toward products, services or companies they feel they can trust. They are also more likely to support products that they believe can do something for them or their families that other products might not be able to.
Consider some of the most successful companies in the world. They have spent a great deal of time and effort making themselves household names. Many have done this by reaching out to consumers on the emotional and subconscious levels.
Say you sell laundry detergent. Your product is marketed as the greatest powerhouse with the most value. Your sales are good, but they could be better.
As you try to grow your reputation, competition comes on the market. Its product is clearly not as good as yours and its price might even be a bit higher. Its packaging, logo and promotions, however, have been designed to reach consumers on an emotional level. The commercials show busy working moms beaming that their children look so well taken care of. They might show single guys impressing the ladies with their crisp, clean and stylish clothing. While your product might actually do those things, the competition might enjoy a bigger piece of the sales pie because it has convinced others that it provides the solution to their problems.
When it is time to take your business to the next level, marketing will matter. Learning how to reach clients in a different, more compelling way can make all the difference in the world. There are secrets about marketing that can turn the table in your favor, emotional appeals are just one avenue for success.
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October 9th, 2009 | Posted in | by Michael Hobach
On the surface, most marketing campaigns appear alike. They mainly rely on the same advertising vehicles, involve the same types of agencies and tend to cost a fair amount of money no matter what.
Why is it then that some campaigns turn companies into near overnight successes and others just fail to make the grade? How is it that some companies with fairly average products can become household names, but companies with better products and even pricing might not even register as a blip on consumers’ radars?
In most cases, it all comes down to the techniques that were employed in the campaign. Common techniques can and do make sales. This is why they have become common. They do not, however, break records or catapult products to the top of sales charts. These techniques are simply missing the edge that others can provide.
If you want to see your business grow, the techniques used in your marketing will matter. Go with standard, straightforward tactics and your business will likely see results. Think on a deeper, more creative level and the impact will likely blow away expectations.
Consider some of the world’s most successful companies and the products they have to offer. The biggest burger chains do not necessarily have the best burgers in the world. The greatest selling sneakers might not be the most comfortable. The hottest rock bands might hurt people’s ears. Despite these things, the products they offer sell and they sell well.
So, how do they do it? The companies that are found at the pinnacle of their own industries tend to use marketing techniques that are slightly different. While their advertisements might only seem slightly slicker than others, there is more to their strategy than that.
Companies that succeed in their marketing efforts tend to appeal to people through:
- Symbols – Their logos and advertising designs might appeal to people through symbolism. Whether it is a blatant effort or simply by chance, the right logos can reach out to people on the subconscious level. When the right message is received, people will respond.
- Inborn responses – People, just like all other animals, are born with certain things that they respond to. When marketing triggers innate programming, people take notice. They will sometimes do so whether they want to or not.
- Emotions – Appeal to people on an emotional level and they will be sold. When natural emotions are triggered through marketing efforts, people will tend to gravitate toward a product. If marketing makes people believe a product will make their family happy, provide them personal satisfaction, deliver fun, smiles, sex appeal or what have you, sales will follow.
Tried and true marketing techniques can build up your company and its product sales in a modest way. If it is time to take efforts to the next level, appealing to customers in a different way is a must. When campaigns reach out to people’s emotions, their inborn wiring or even their trust of certain symbols, the sky is often the limit.
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September 17th, 2009 | Posted in MLM/NM, Personal | by Michael Hobach
I thought I’d cover this early in our discussion – I have been involved with a number of Network Marketing Companies in the past. I have built a downline of several thousand people. I have earned thousands of dollars per month through Nework Marketing – years ago…
I have several really nice suits and cotton white shirts in my closet.
I’ve taken and written off many vacations.
I even purchased for cash a timeshare in Florida just outside of the Disney properties.
I never worked so hard in all of my life!
Some companies have really wonderful products and I still order Nuskin through my distributor account. Other companies have fizzled and all but gone away. Yet others keep going because they make so much money that they can stay alive.
I was a presenter – I had my laptop connected to a video projector and I stood up there talking to the groups that my downline ‘Invited’ to our presentations.
I did in-home demonstrations – I just can’t tell a woman that she has lines and wrinkles in her face that our product would help!
I told people that it was easy to make the money that I made – that I would show them exactly what to do.
Have you been here?
Pay attention to what I’m going to say for the rest of this post…
If a company has a product that is sold through a distribution channel that requires multiple people to earn a commission – no matter how good it is, it is going to be over priced. Remember that the company makes the biggest profit – then all of the ‘Distributors’ down the line to where the product actually gets to the customer. Whew… hard to imagine the whole $$ thing. You have a $1.00 product that ends up costing the buyer $49.00 because of everyone in between that needs to get a cut.
No matter how good it is it takes a lot of ‘selling’ to convince the buyer that it’s worth it.
Don’t forget the ‘autoship’ product that you have to maintain – $100 of product produces commissions for all of that upline – doesn’t matter that YOU are buying it now does it!
Here is what I really didn’t like about Network Marketing…
My (BIG) income had nothing to do with my ability to sell or market the product(s) – it was directly dependent on how well I recruited, motivated and babied those in my downline.
I stopped counting how many times I heard – "I can’t find anyone to buy this stuff" or "I don’t have any friends who I can recruit"
But this is why I won’t do this ever again – no matter what the product or how close to the top I’m placed. Just never going to happen.
The difference with doing my own thing…
When I have my own company, products, services, etc – I can decide what I’m going to sell today. If wigs that make a woman look like beyonce are hot (look up ‘beyonce wigs’) then I will promote it… if it’s the beginning of the NFL season I want to be able to promote ‘NFL wear’ or Fantasy Football League web sites.
I want to choose what I’m going to sell… something that I know is hot and real people are really buying them!
I don’t want some company to tell me that their product is hot – because that’s what they produce and market – regardless of how cold the market is for their product. Just because they say that their products are needed – it’s the wanted products that I will be promoting!
IMPORTANT NOTE!
Please don’t comment about how the MLM or Network Company that you are with is different. I’ll delete your comment and ban you from this site.
We are not here to promote MLM / Network Marketing as the way to really make money.
To your continued success,
Michael Hobach
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September 14th, 2009 | Posted in General | by Michael Hobach
I’ve been trying to figure out just how to convey all of this information to you. If you’ve been following me for any length of time you know that I just write – what I feel and I really don’t hold much back!
So let me start with the obvious stuff you’ve been bombarded with and why you might be skeptical of the whole concept of making money online…
What’s being beat into our heads
I’m sure that you have heard a lot about affiliate marketing, or article marketing or a number of other concepts for making money online. I’m sure you have seen these new malls that are springing up online supposedly to sell things that everyone is buying anyway… and I’m sure you have seen the Internet version of so many MLM / NM companies…. Right?!
I’m here to tell you in simple terms how to make money on the Internet…
Are you ready to know the simple truth about making money?
I bet you are!
Before I come right out and say it I’m going to attempt to get you to think… I do believe that too many people are stuck – they can’t seem to think outside of what they already know to be true. In other words, if you talk to friends and family you will probably hear them talk about getting a raise… or getting a new job… or maybe a second or third job! That is because that is how they were raised to think – maybe you think the same way.
Ok – first let me tell you that anything and everything that YOU buy or pay for is available at a wholesale price – or it is available from someone / someplace (on the Internet) where they pay you a commission through their affiliate program when someone buys their product or service through your efforts.
You are thinking right now – yeah Mike I know that and next you are going to suggest that I buy something at wholesale or through an affiliate link and then try to sell it on my own web site… Nope! Not what I’m suggesting at all.
Actually I just want you to understand that pretty much anything you can think of has some way of making money from it’s sale.
Someone has to buy something before anyone makes money!
Here is a concept –
You can only make money when someone buys something…
Simple concept right?
So now I’m going to throw something at you again…
If you can only make money when someone buys something then wouldn’t you want to be involved in promoting something that a whole lot of people are spending their money on?
Ok – now you are thinking that I’m about to push to you some specific product that is in high demand…
The truth is that there is no one product or service that by itself can fulfill this need!
I’m confused Mike – what are we going to sell or promote? How are we going to make money online?
Well not so fast – we have a lot of things to talk about first…
For now I want you to think about something that you bought recently that you just had to have! Something that others are buying as well – maybe family or friends suggested this item or service – but the point is that you got online and did some research and then bought one.
Think about the process of finding it…
- How did you look for it?
- Where did you go?
- Did you use a search engine? Which one?
- Is it only available from one company or do many have it?
Start a journal of what you are doing – log search phrases, vendors, where they show up in the search results, etc.
Remember that there is no one product or service that is better than another to make money online.
Remember that there are trends – could you have made money selling rocks when Pet Rocks were the craze? You bet – without even trying!
Remember that what you have to sell may not be what people are buying – to make money on the Internet you must find a product that has people already looking for it – and in mass!
Remember that everything that people are buying has the possibility to make YOU money.
Ok – give me your thoughts on this – don’t ask me to explain this any more than I already have here! Please!
This site is setup to give you, or anyone, the opportunity to find something or some way to make money online.
IMPORTANT NOTE!
I am receiving Emails from those on my list here who think that they have the ultimate way to make money online. To be honest – I don’t want to hear about them. Most are MLM or Network Marketing um… schemes – been there, tried that – doesn’t… I’ll explain next time! Just don’t send these URL’s to me!
To your continued success,
Michael Hobach
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September 4th, 2009 | Posted in General | by Michael Hobach
Greetings!
I’ve been taking it easy for the last year plus now and I think it’s about time I start sharing with you the things that I’ve learned in my time online. Since 1994 there have been so many changes online and the Internet has evolved into a medium that is used by just about everyone…
What do you do to make money online?
How can you earn a living online?
Well it doesn’t take a genious to know that there are opportunities around us everywhere – not just online! So sit back and watch as I share with you what I’ve learned…
BTW – take a look at the ‘About’ page here – it tells my story and hopefully you will get some inspiration from what I’ve been through…
To your success
Mike
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